IMPLEMENTASI PROGRAM CORPORATE SOCIAL RESPONSIBILITY DALAM PENYELENGGARAAN KESEJAHTERAAN MASYARAKAT

Abstract

Implementation of Corporate Social Responsibility Program for the Operation
of Society Welfare. This study aims to determine the implementation of Corporate Social
Responsibility (CSR) and its impact on the welfare of society. This research uses descriptive
qualitative approach to generate data and information that reliable and valid. Techniques of data
collection using interviews, observation and discussion of data sources is key informants taken
with snowball sampling method of the enterprise, government and society. Data were analyzed
using the interactive method. The results showed that the Program Implementation of Corporate
Social Responsibility (CSR) is not implemented optimally. Still found problems in economic
development, land acquisition and environment that led to the conflict between the company,
government and society.

Keywords: program implementation, social responsibility, community welfare, conflict.